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Pricing Analytics: The Art and Science of Profitability
On October 2 and 3, 2013, the Center for Pricing and Revenue Management welcomed a diverse group of pricing executives who participated in a two-day workshop focused on the theory and practice of pricing.
Richard H. Lenny spoke to the Executive Education participants on October 2, 2013. He shared his experiences as Chairman, President and CEO of The Hershey Company (2001-2007) and President of Nabisco Biscuit Company (1998-2000).
Pricing executives participating in our two-day workshop
Richard H. Lenny, former Chairman, President and CEO of The Hershey Company and former President of Nabisco Biscuit Company.
BUSINESS ANALYTICS BLOG
Can colleges achieve "elite" status (low acceptance rates and high yield rates) by collecting and managing applicants' data?
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